In the third quarter of 2019, Apteka.ru tripled its trade turnover
In the third quarter of 2019, the turnover of Apteka.ru increased by a factor of 3.2 and reached 23 billion roubles. In the first 9 months of 2019, its income from services increased by a factor of 3.5.
In each of the last seven years, the service has doubled its annual results, and in 2019 the rate of growth increased. From July to September 2019, the number of new users of Apteka.ru increased by 36% compared to the same period last year. Now, more than 2 million orders are placed on the site each month.
Anatoly Tentser, Development Director of Katren JSC (Apteka.ru): “Apteka.ru provides users with high quality, a wide choice and fast delivery – exactly what is expected from a pharmacy service today. Today, Apteka.ru is the only specialized online store that receives orders in an amount commensurate with the largest marketplaces.”
Apteka.ru’s range currently includes over 28,000 SKUs from 840 Russian and foreign brands. Of all the categories featured on the site, the largest growth has been in goods for beauty. Since last year, Apteka.ru has significantly increased the quantity and diversity of its goods in this category by adding mass-market cosmetics brands. In the first three quarters of 2019, the number of orders for goods in the Hygiene and Cosmetics category increased by 222%. Face, body and hair care products enjoy the greatest popularity.
According to data from the SimilarWeb analytical agency, Apteka.ru is one of the 5 largest pharmacy websites in the world and the largest in Russia, far ahead of the nearest competitors in terms of the time that the user spends on the website and the number of pages viewed.